నైరూప్య

Issues, Challenges and Opportunities in Developing Entrepreneurial Skills among Women in Rural Sector

R.Balaji

ENTREPRENEURSHIP is the key word to Innovation, Creativity, Motivation and astute pathway to economical development of a country. The entrepreneur is an economic man, who tries to maximize his profits by innovation. Innovation involves problem solving and entrepreneur gets satisfaction from using capabilities in attacking problems. Out of seven lakh villages in India more than 70% of population belong to rural sector and rural women represent a sizeable percentage of labour force in our country. But inspite of being such a large population they form the minority criteria when it comes to recognition under entrepreneurship. The rural women have not been brought under the main stream of development. The rural women may be mobilized and may lead to the nation towards the path of progress and prosperity. The rural women by all means can be very effective agents of change for better homes, better society and ultimately for robust economy in the present global scenario.